Search Engine Optimisation (SEO)


Search Engine Optimisation (SEO) is the process of improving the volume and quality of traffic to a web site via search engines via "natural" search results.  So why is Search Engine Optimisation important for you and your business?


Is SEO worth it?


Most businesses these days have a website.  If you dont have a website, then you are losing potential business! To have a website has proven to promote customer loyalty and improve your brand awareness, thus potentially increasing sales and leads for your business.


Even if you have a website, how is your website working for your business? Most business owners do not know the answer to this.  A website is considered a fad, a gimick, something to keep in touch with the 21st century.  Such ideas cannot be further from the truth.  With proper search engine optimisation, your website can help even the smallest of businesses take off by expanding into untapped markets, increasing their potential distribution and potential customer base.  With the right SEO partner, your limits are endless!


How does SEO work?


Search engines have proven to outperform all other media in driving visitors to websites.  This includes television, magazines and radio advertising!  Yes, search engines are a form of advertising!  85% of internet users cite search engines as their primary means of finding websites.  This form of traffic directed to a website is not a random internet user, but a qualified customers looking for goods or services that you may provide!


When a user uses a search engine, one of two things can happen:

1) They will find your website, or

2) They will find your competitors website


How good is your Search Engine Marketing campaign?


Get a free website analysis report here


If you are serious about getting the most out of your website marketing, talk to the experts at WebTop.  With over 10 years website application development and search engine marketing experience, we take search engine optimisation seriously.


Find out how we can help your website achieve top rankings


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